McDonald’s new line of clothing isn’t as terrible as you’d expect

For one day, July 26th, McDonald’s will give away flip flops, sweatsuits, and other swag with UberEats deliveries. It’s called the “McDelivery Collection.” Fast food-themed swag is a tried-and-true marketing stunt. Burger King has launched a Whopper-themed air freshener, Pizza Hut has Hut Swag,and McDonald’s already sells…

A Marketing Technology Cheat Sheet For Business Owners

Entrepreneurs have no choice but to become marketing experts. These days, that means you need to become a bit of a tech expert, too. It also entails understanding how user behavior, media consumption and advertising tactics are changing. Advertising is no longer just about digital display…

Tata Nexon production begins ahead of festive season launch

Tata Motors has just announced the roll out of the first batch of its new compact SUV, the Nexon. This new model is being manufactured at the brand’s Ranjangaon facility. It will be available with 1.2 litre turbo petrol and 1.5-litre turbo diesel engine options and…

Porsche plans to drop diesel powertrains by 2020

Porsche is looking to move away from diesel engines for their entire line-up by the year 2020. This decision is an outcome of the Dieselgate scandal which has forced the parent company VW to cough up about 25 billion USD in damages. Reports state that diesel vehicle sales account…

Nokia 105 feature phone now in India, ‘130’ to come soon

New Delhi: Finnish start-up HMD Global, which owns Nokia brand, on Monday announced the dual release of its Nokia 105 and Nokia 130 feature phones with refreshed designs and updated features. Both models feature 1.8-inch colour screens, handy LED torch lights and come in three colours.…