Tag: Your

12 Tactics To Ramp Up Your Holiday Marketing During The Fall Season

Most commercial enterprises consider October the official start of the holiday season. Both Halloween and Christmas offer great opportunities for businesses to start the wheels of industry turning on their marketing endeavors. Digital marketing especially should already be in the pipeline from early to mid-fall. The…

Don’t Let Digital Marketing Mistakes Derail Your Business

Let’s face it: We live in a technology-driven world, and digital marketing has in many ways surpassed traditional channels. With consumers now turning to the internet for every question they have, it’s easy to understand why thoughtful digital marketing can make or break a business. Without it,…

How to A/B Test Your Marketing Ads For Increased Conversions

Split testing or A/B testing is a popular marketing tactic where businesses will change one or more variable their campaign for some of their users. In other words, consumers are exposed to two advertisements that look similar, except for the variable that was changed. The purpose…

How to start marketing your hypergrowth startup

Three years ago, Drift’s founders took a chance on me as the company’s first full-time marketing hire. Since then our marketing team has grown to 20+, and people from other startups sometimes come to me for advice on how to handle marketing in a young company.…

Tax on your gold and real estate investments

Real estate and gold have traditionally formed a large chunk of Indian investors’ portfolios. However, over the past few years, returns from them have been poor to negative. Apart from keeping gold or real estate for self-use, investments in these two asset classes doesn’t make much economic…

Eight tips to improve your Snapchat marketing strategy

Snapchat can be part of your marketing mix if you’re focusing on the most relevant tactics for your target audience. Here are eight tips to consider. Who said that Snapchat is irrelevant for marketers in 2019? With more than 3 billion snaps being shared on a…

Cara clothing drive: Donate your gently-used professional attire

CHICAGO (WLS) — Cara has helped people affected by poverty land quality jobs since the 1990s. From now until the end of March, you can donate your gently-used professional attire to Cara’s annual clothing drive. Drop your gently used business attire at all 34 CD One…