• Digital Marketing
    Digital Marketing

    Importance Of Content In Digital Marketing

    Content writing has gained a lot of importance in recent years. As every field of business got online, digital marketing became a crucial part of business development. Take your online shopping habit, for example. When [...]
  • Gadgets
    Gadgets

    Top Gadgets 2021

    The best tech gadgets are the ones that leave you wide-eyed and in awe. This year, the world of technology has seen rapid innovation and changes. Today’s technology can empower you in various facets of [...]

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Coronavirus Impact on Real Estate

Real Estate

The coronavirus pandemic forced the world into a global recession. Many sectors took the hit, while some sectors flourished more than ever. The pandemic tremendously slowed down the real estate industry. There was a dip […]

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Autumn Fashion and Outfit Ideas

Autumn Fashion

As autumn nears, the leaves turn golden and fall on the ground, the birds start migrating, and the temperature becomes much cooler. Most people will now dress for comfort and enjoy the cool winds. If […]

Latest From Our Blog

Aeration and Overseeding In-demand Service in Lawn Care Service Business

Aeration and Overseeding Service Guide

If you want to start a lawn care business, omaha aeration and overseeding service are one of the best ways to begin. This is because aerating your lawn will aerate the soil in order to mix in air with water and fertilizer. The aerated soil enables grass roots to grow deeper, making them stronger.

aeration and overseeding service

Aerating turns compacted soil into looser soil which allows the root systems room to breathe.

Overseeding stimulates new grass growth. As an overseer, you are basically helping nature by sowing seeds that have been customized depending on the condition of the current grass. Fresh seeds are grown alongside existing ones, so not all areas require reseeding. Overseeding can be done anytime during the year, but late summer and early fall (August to September) is the optimum time as it takes advantage of natural grass growth.

Overseeding helps strengthen existing lawns by giving the new seedlings the right nutrients and access to water .

You can aerate and overseed on your own, but if you don’t want to and would prefer more hands, think about hiring employees. You can even hire a full-time or part-time aeration and overseeding service employee depending on how much work you will undergo on a day-to-day basis. However, make sure that this person is trustworthy as they will be in charge of tools such as aerators, rakes, seeder machines, lawners, post hole diggers, weeders, rollers, etc. Some of this lawn care equipment can be very expensive, so you don’t want your aeration and overseeding service business to experience losses in that area.

Employees will help increase productivity and save time .

Hiring a lawn aerator is much cheaper than buying one for personal use. There are many aerators and related equipment in the market, and hiring aeration and overseeding service aerator may cost $75 to $100 per hour depending on the company’s rates. This means it’ll only take 2 workers 2 hours to aerate a quarter-acre lawn which will usually require at least 4 passes with the aerator (1 pass frontwards, 1 backwards). With this figure, aerating the lawn only takes an hour and a half.

Hiring aeration and overseeding service employees are much cheaper than buying aerators .

There are many aerator rental businesses so you can easily find one near your area and compare rates. Make sure to call them first before visiting their place for inspections as some companies charge inspection fees. Also, ask if they include transportation expenses or not as it may be too costly for you to deliver the aerator yourself especially if your business is just starting out. You can also hire aeration and overseeding service equipment on weekly basis instead of daily because several lawns will require aeration once every 7 days depending on their conditions.

Weekly rentals are more cost-efficient than daily rentals .

As aerators can aerate an entire 1/4 acre yard in just 30 minutes, you’ll need to spend at least $2,500 on aerating and reseeding equipment. The rates will be lower for aeration services that require less passes with the aerator. If you’re willing to pay employees $25 per hour for 5 hours a day, it’ll cost around $6,000 or less as they can do 4 jobs (8 passes each) in a day. For weekly rental agreements, make sure to ask how many days you can use the aerator as weekly plans tend to be very limited.

Weekly aerator rental fees is more preferred as aerators aren’t used every day .

Customizing a lawn is a lot different from aerating and overseeding it. With either aeration or overseeding, the grass will still grow but only in certain areas. Customization requires applying fertilizer on specific parts of the lawn depending on its needs. In most cases, fertilizers with high nitrogen levels are applied to weaker parts of the lawn while those with higher potassium levels are applied to stronger areas. You can also apply fertilizers that have high phosphorus levels for greener grass overall just as long as you don’t overdo it since these 3 types of nutrients compete with each other for absorption by the plant roots.

aeration and overseeding of Elkhorn lawn care

Fertilizing specific parts of the lawn can help optimize its overall condition .

Fertilizer application is usually made by hiring aeration and overseeding service businesses. A typical lawn takes around 1 to 3 months to recover from aeration or overseeding depending on its current condition. If your aerated or seeded lawn doesn’t look any better after 2 months, it may be too late for it and you’ll need to aerate or reseed again. However, make sure that the aerator has the right equipment for aerating and reseeding before hiring them as some companies don’t perform both services and others charge high rates because they claim their aerators are specialized in aeration only.

Aeration and reseeding services are typically hired since aerators can aerate and seed at the same time

You should hire aeration and overseeding service employees if you want to save up on costs. Different aerators have different rates so it’ll be easier for you to compare them over telephones. Also, make sure that they can do both aerating and overseeding as some aerators may only do one or the other. The lawn will look better after aeration but it’s still not yet ready for overseeding. Your clients need to understand this concept first before hiring your services because overseeding a lawn won’t take effect immediately. If your workers don’t provide good customer service, there’s a high chance that they’ll end up losing customers to aeration and overseeding service providers.

 

How to Spot a Good Portable Storage Building Company

Things to look for in a Portable Storage Builder

blacks buildings portable storage shed

Having your own portable storage building is a great way to take an extra piece of land that you have and use it for whatever reason. However, building it all by yourself is not easy. You need to have good carpentry skills; you must be able to put together pieces of wood with the proper tools and other equipment that is needed for building it. It can be hard if you do not know how to build them yourself or do not have the right way in which they are built behind a company that knows what needs to be done and can do the job for you.

Ask for a Portfolio

Knowing what the company is capable of doing and what they have done in the past will be your best way to see how good their work really is. A portfolio with pictures and videos can provide you a better idea of whether or not this builder should be trusted.

Look at Their Experience

This might seem like it goes without saying, but experience truly does matter. Having more experience in building these things themselves will ensure you that they know what needs to be done and how it should be completed properly for the best results possible. It also ensures that there are not going to be any issues with their work or process, which can cause problems later on down the road. One of the best companies we can recommend to you is Blacks Buildings; they had the most experienced crew working on portable buildings that will fit your needs.

Check Online Reviews of the Company That You Are Considering

Reviews are a great way to see what other people think about the work that is being done. It can show you how good or bad it is and whether or not they should be trusted with the project at hand. What their reviews are like can be a great way to see what you are going to get when it comes time for them to build your storage shed. It can help you figure out whether or not the company is worth it.

See if They Have Their Own Building Crew

If a portable storage building builder does not have their own crew, then they are more likely to hire subcontractors, which can cause problems in terms of quality and professionalism when it comes time for them to actually build your shed. Having their own crew will ensure that they know what needs to be done and can do so properly. It also ensures that it does not take too long for them to get the job done right.

Make Sure that They are Insured and Licensed

Having proper licensing and insurance means that they are held accountable for their work. It also ensures that you will not have to deal with any damages due to the poor quality of the building, which can cost a lot more than it should be in the long run.

Finding the right portable storage building builder is important if you want your shed built correctly. Knowing how to spot a good company can help you get the job done right. We recommend that you hire someone from a Portable Storage Building Company in Nashville, TN. They have the experience and services needed to make your shed look great.

Things to Consider before Building your Portable Storage Building

It is important to think about what you want in your storage shed before hiring someone to build it for you. Knowing exactly how much space that you have and the functionality of what needs to be built will ensure that they know where everything is going, which can help them get it done faster. It also ensures that there are no issues with putting together pieces or worrying if something is going to be done correctly.

Figure out Where you are Going to Put the Shed

Knowing exactly where it is going and how much space that you have available will ensure that they know what needs to be built. If there isn’t enough room, then they can build something different for you, which might not cost as much money in terms of the actual build itself.

If you are not sure of what kind of storage shed that you want, then it is better to go with something simple, so there won’t be an outlay for repairs in the future which can cost a lot more than it should have.

Figure Out What You Will Put Inside Your Shed

Knowing exactly what you are going to store in your shed will help you figure out exactly what needs to be included. This can also ensure that they know how much space is needed and where everything should go, which helps them get it done properly, faster and ensures no issues along the way.

Figure Out What You Need Your Shed For

Depending on what you are using your shed for will help you figure out the type of design that you need. It can also ensure that they know what kind of materials to use and whether or not it needs a foundation which is great if you are going to be adding on additional storage sheds in the future.

Figure Out How Long You Plan To Be Storing Things

Storing things for a long time versus just temporarily can help you figure out what kind of warranty that they will give you and whether or not it needs to be built properly, so the entire thing does not fall apart. It also ensures that everything is done correctly, which helps avoid issues in terms of costs later on down the road.

The more you know, the better your storage shed will be. It can also ensure that you don’t have to deal with any problems in terms of quality or getting it built properly in a timely manner which is important if you need somewhere to store things fast.

 

Digital Marketing

Importance Of Content In Digital Marketing

Content writing has gained a lot of importance in recent years. As every field of business got online, digital marketing became a crucial part of business development. Take your online shopping habit, for example. When you decide to get a sweater, the first thing you look at is the website for the cloth’s image, size, pricing, cloth-material description and reviews. The material description and image make the content of that particular item. If the description and image aren’t of good quality, one will hesitate to buy the item. It is where content plays a crucial role.

Digital Marketing encompasses content, the driving force of marketing. Content marketing strategies make up a huge portion of digital marketing. Over 70% of marketers use content marketing for their business.
Content can be text, video or simply a small post relating it the business. Content development makes digital marketing affordable, keeps the business engaged with the audience, thereby promoting its value. Let’s look at how content in digital marketing plays a pivotal role!

Fuels SEO

SEO

Good SEO content can drive traffic to a website with quality writing, contextual links and appropriate keyword usage. Google get 3.5 billion searches every second! It is the go-to platform for any question humanity has. If your content is engaging the audience’s attention, the website will get referred by other sites (backlink) and will slowly start to rank up in Google’s organic search.

Educating the Audience

Content can keep the audience informed about your products or services. Educating the audience is crucial for any marketing. Keeping the consumers updated about your products’ range and new features is very important for business growth. Useful hacks or other educational content make a great blog post on business websites. In this way, people can be kept in touch with the company or product line.

Educating

Engaging Social Media Audience

Social media like Facebook, Instagram, Twitter, Tumbler, or even LinkedIn are platforms where digital marketers engage consumers every day. They use video, photo or even meme content to keep the consumers hooked on to their product: higher the followers, better the reach. To keep the audiences engaged, daily or weekly content plays a significant role.

Social Media Audience

Content Conversion

If the people who visit your website buys the product, you’ve got a new customer. Content developers can motivate and gain the trust of customers that drives to content conversion. Call to Action, or CTA can tempt the audience to turn into future customers. For example, if you are conducting an online workshop, the CTA could be – ‘Last Few Seats Left. Register Quickly!’

Content Conversion

Sharable

Online content is sharable. It can facilitate the growth of your business product. Digital Marketers often try to create creative-viral content to promote their product.

Marketing

13 Marketing Quotes From The Marketing United Conference

Marketers from around the globe convened to listen to top marketers share insight and advice at the recent Marketing United conference. What follows are some of the best quotes from the conference.

“Advertising doesn’t fix a bad or broken product.” Tom Webster, Edison Research

    1. “Whether you are a global brand or a smaller brand that’s just getting started, the rules still apply: you have to make me feel something.” Matthew Luhn, Pixar
    2. “Marketers who use manipulative tactics are the problem…not the technology.” Oli Gardner, Unbounce
    3. “Marketing is all about creativity, humanity, and authenticity.” Jay Baer, Convince & Convert
    1. “It’s about crafting a story that moves you—a story that inspires emotion and causes you to change the way that you live your life.” Mike Nagel, Evertrue
    2. “You can pay for views, but you can’t pay for shares.” Jenny Leahy, Microsoft
    3. “At this point, there’s no excuse for any brand not to be plugged into the voice of the consumer.” Curtis Midkiff, Southwest Airlines
  • “Email proves time and time again to be one of the most valuable marketing channels a brand can use.” Justine Jordan, Litmus
  • “Most people are scared to change the way they do business. Find someone in your organization who isn’t—they’re going to challenge your process like no one else can.” Mitch Lowe, Netflix
  • “Map your user journey, then make sure you’re constantly removing barriers that prevent users from hitting goals.” Ben Jabbewy, Privy
  • “If you try to write for everyone, you’ll end up connecting with no one.” John Lane, Centerline Digital
  • “Go narrow, not broad: We have a tendency to think ‘if I go broad, I’ll capture more people.’ But the more tightly you define yourself, the easier it is for your people to find you.” Tamsen Webster, Speaker

The Marketing United conference was hosted by Emma, a provider of email marketing software and services. The objective of the conference was to bring digital marketers around the world together to learn, network, and get inspired by some of the smartest minds in the industry. Marketers do their best work when they are all sharing ideas and learning from one another.

ChargeHub

ChargeHub review: Goodbye power strip, hello multi-device charging

In my family, there are a total of six iOS devices: A pair of iPhones and iPads for the wife and me, and another pair of iPads for the kiddos. That means we’re often scrambling to find AC adapters and spare outlets when it comes time to charge everything.

Super charger
Enter ChargeHub, billed as “the power strip for the 21st century,” a bold claim that’s more than marketing hype. After all, for most smartphone and tablet users, it doesn’t make sense to use wall outlets and traditional power strips with bulky AC adapters when a few simple USB cables get the job done.

chargehub x3 connectedLimitless Innovations
Short, flat USB cables work best, but require more space on your counter or desk. (ChangeHub X3, pictured.)
That’s exactly what this is: An inch and a half tall, 3.5-inch round polycarbonate puck that provides multiple USB ports from a single AC outlet. Weighing only half a pound, the charger accepts dual voltage 110-240V input, making it compact enough for international travel.

[ Further reading: The best surge protectors for your expensive electronics ]
ChargeHub is available in three models, distinguished by the number of ports and how much power they output. The three-port, 25-watt X3 ($39.99 MSRP; $30 on Amazon) and the five-port, 40-watt X5 ($50; available on Amazon), but there’s also a seven-port, 44-watt X7 ($60; available on Amazon).

The six-foot, two-prong AC cable at the back of the unit is detachable, and conveniently includes a Velcro strap to reduce the amount of excess cables. That doesn’t help when plugging in multiple devices with stock Lightning cables, but the company sells 3.5-inch flat cables designed for this purpose; unfortunately, none are included with the X3 or X5, but a pack of four sells for $24.

Custom design
ChargeHub makes up for that stinginess by offering the ability to customize. Each model is available in your choice of eight colors: Black, white, red, blue, pink, purple, orange or green. (X7 is also available in clear, or with a square design.) But the customization doesn’t stop there.

Users are encouraged to swap out the company’s logo on the top with one of your own, courtesy of a web-based Design Studio. Here you can add photos (your own or from a large image gallery), add text, and export a PDF file to print at home. It’s a fairly basic, Adobe Flash-powered affair, but gets the job done.

Otherwise, ChargeHub delivers where it counts. Each port is capable of pushing a maximum of 2.4A for the fastest charging speeds currently available with iOS devices. The hardware is solid and well-built, and I liked the rubberized ring around the bottom that keeps the unit from sliding around

Online Marketing

5 Online Marketing Techniques of Successful Real Estate Agencies

Now more than ever, the Internet has become the primary method used by home buyers when looking for a new home. Online searches and listings have made it easier for prospective home buyers to find their dream homes.

In 2013, 90 percent of home buyers did research online before choosing to buy their homes. Additionally, 76 percent of home buyers actually drove by homes that they found on the Internet.

It’s clear that the Internet has become a staple in the world of real estate. This is great for home buyers and realtors too.

However, this paradigm shift has created new challenges for real estate agencies and realtors. The advent of social media and content marketing has given everyone a voice. Realtors no longer have to rely on traditional advertising to gain exposure.

While this has made it easier for agents to market themselves, it has also brought new challenges. Since any real estate agent can build a website and begin spreading their message online, it’s now become harder for firms to differentiate themselves from their competition: How do you stand out from all the other real estate firms in your area?

This post will provide you with some sound online marketing techniques that will help you distinguish your firm. With hard work and focus, you can successfully build a viable and prominent brand in your community.

Online Marketing Rule of Thumb
The main rule of thumb that online marketing firms should follow is simply this: you must provide as much value as possible.

Your online efforts will be pointless if they don’t provide a distinct benefit to your readers. Everything you do online should be done in a way that provides useful information, solves a problem, or answers specific questions.

Create Guides
Create guides that help your readers better understand your market. These free guides should give value to your readers.

Here’s some examples:

A definitive guide to the local nightlife in your area.
A guide that discusses the most kid-friendly places in your city.
Annual guides that discuss the changes in your local real estate market.
Guides such as these can help you provide relevant and helpful information to prospects that may be looking for a real estate agent in your area. They are also a great lead generator.

If you offer the guide in exchange for the reader’s email, then you will be able to help them while earning the right to reach out to them.

Create a Brand that Stands Out
It’s not enough to use online marketing only to offer your services. If you want your firm to stand out from the others, you have to create a winning brand that makes your prospects want to engage with your firm.

Creating an effective brand isn’t easy, but if you do this right, you will be able to position yourself as the authority that your readers need. Creating a great brand involves several components:

Personality — Are you funny? Authoritative? Hard working? Every real estate agent has personality traits that make them a great choice for a prospect. Figure out what those are and make sure they show through in your online marketing efforts.
Voice — What does your brand “sound” like? What tone will you take when you’re engaging with your readers? This is related to your personality. Use a voice that will resonate with potential leads.
Story — What’s your brand’s story? Why did you decide to do real estate? What do you stand for? An essential component of a great brand is a great story. Craft your brand’s story, then make sure elements of your story are present in each piece of content you create.
Real Estate Newsletters
A great way to keep your clients engaged (even after you have already helped them) is to have a regular newsletter. Creating a newsletter will further position your firm as an authority in your area.

As a real estate agent, you can use newsletters to provide relevant and helpful content to your audience on a continuous basis. Your newsletter should provide timely information about your community, information on events going on in the city, and other useful content. You can also use it to alert your audience to new blog posts.

Real Estate Blogs
As a real estate agent, your primary online marketing tool should be your blog. Your blog is where you will share your most relevant and informative content on a regular basis. When you maintain a blog that regularly features unique and interesting information, it shows prospects that you are the expert at what you do.

Your blog will help you set yourself apart from the other real estate agents in your area who aren’t taking their online efforts seriously. Here are some helpful tips for maintaining a successful real estate blog:

Post on topics that your prospects will care about. Answer commonly-asked questions. Give updates on the community. Spotlight local businesses. Educate your readers on your city.
Write in a friendly, casual tone. Don’t be too wordy. Your blog isn’t the place to show your reader how brilliant you are. It’s where you will provide as much value as possible.
Do not use your blog to promote your services or try to sell yourself. There are other places on your website for that.
Try to make sure that your brand’s message comes through in each blog post you create.
Guest Blogging
A sure fire way to build authority and influence is to share your content on other blogs. This gets you more exposure and shows potential prospects that you are an expert in your field.

Find blogs that are relevant to your profession and become involved in the community. Then, pitch a blog topic on which to write.

Not only does guest posting give you a platform to showcase your expertise, it can also increase your blog traffic and provide useful backlinks. This is great for your readership and SEO. Try to do as many guest blog postings as you can.

Conclusion
If you’re a real estate agent, effective online marketing is essential to your success. When you’re engaging in online marketing, there’s one key point to remember: it’s all about providing value. It’s likely that one of the main reasons you decided to become a real estate agent is because you had a desire to help people. You get to be a part of one the most important decisions a person can make: choosing a home.

Your online marketing strategy should flow from this desire. When you’re creating content, it should be designed to make it easier for your prospects when they are considering where to live. If you create content that actually helps your prospects in their search for a home, they will be more likely to hire you. In the end, a successful online marketing program will help you generate and convert more leads into actual clients.

marketing

What does a marketing company actually do for you?

A couple years back I worked for a now defunct startup as their social media manager and the one question I would get from friends and family a like, some who owned their own businesses, was “So, what exactly do you do?” It’s a valid question, but one that is not so easily answered. The follow-up questions were almost always, “So you play on social media for a living, posting spammy promotional posts and the occasional meme?”

While I was helping with marketing for a specific company, the questions helped make one thing alarmingly clear, most people simply don’t know what people in marketing actually do. I’m not even sure marketing people know exactly what they’re doing at all times, but a quick look at ProductHunt and the countless new ideas and products that pop on there prove one thing – in a sea of ideas, you’re going to need to invest in a flare gun if you want to be noticed. Marketing companies are that flare gun.

Credit: Unsplash
So, what does a marketing company do? While each company offers their own benefits and services, at the end of the day, their goal is the essentially the same – to help drive traffic and direct sales to your business. A rebuttal might be, “So, it’s like PR,” well, no, not exactly, PR is more about putting a positive reputation on your company. They are different branches of the same tree, but definitely not the same branch. With marketing companies, it requires a healthy knowledge of different industries, but it is also heavily dependent on the technical know-how and prowess to identify a client’s actual strengths and weaknesses to then use that knowledge to get the product or service in front of the people most likely to need it.

They accomplish this through a multitude of different methods to build an effective strategy. Market research is a big factor, but marketing companies can also be looked at as teachers and mentors. They should help their clients understand not just how something is done, but why it is done. Marketing companies help you develop time frames for certain goals and then help you understand how they plan to work with you to accomplish those goals. They help with branding and key messaging. Internet strategy is also important to a marketing company – paid ads, keywords, and Google rankings are typically part of the marketing experience, as well.

Credit: Unsplash
In more recent years, some marketing companies have started to blend the traditional marketing company idea with more modern applications, more specifically, Software-as-a-Service. On paper, this really is the best of both worlds, you get the personal 1-on-1 help of an old-school marketing company, with all of the benefits of SaaS marketing software. While this new blend of marketing might not be for all businesses, it definitely helps fill a space in the small to medium business sphere. SMBs need marketing, some may even argue that they need it more than the big enterprise level guys, and that makes sense when you start looking at the costs associated with a traditional marketing firm.

Marketing firms are not cheap, and these blended marketing solutions fill a gap for SMBs that help to actually give them the chance to get some quality marketing, while not completely breaking the bank in the process. You get the benefits of having a person that you can actually talk to, while still being provided the tools to accomplish things like email automation and lead generation on your own.

I reached out to one such marketing company, Marketing 360, to find out more about their blended services and how it works for clients. You can check out the interview below.

Care to introduce yourself and your role at Marketing 360?

I am Jerry Kelly, CMO and Partner at Madwire® and Marketing 360®. I handle brand development, strategic planning, market analysis, product development, product design and R&D innovation for internal assets. My key areas of focus are to ensure our growth demands are aligned with our internal lead generation, customer acquisition strategies, and partnerships.

I have been a part of Madwire since we were founded in 2009. I’m incredibly passionate about making sure that the world’s small businesses are given the same tools that the large enterprises get, but specifically dealing with their own pain points – and giving them opportunities they might not otherwise have.

Do you consider Madwire and Marketing360 separate? Or two arms of the same company?

Madwire is the parent company that our talented team lives in and Marketing 360 is our software. Together, they create the perfect SaSH solution. Think of it like iPhone to Apple. Apple creates, builds and supports the iPhone, the iPhone is the product. The talented and passionate team at Madwire create and maintain the technology and provide world-class customer service, Marketing 360® is the software that the team at Madwire is supporting.

Our team lives and breathes Madwire every day and stands fully behind our software solution, Marketing 360. It’s a pretty unique product that combines the dashboard-focused, quasi-automated world of many digital advertising platforms with access to organic, produced content like websites and social media.

What’s Marketing360’s story? What inspired it? Did Madwire come first?

Madwire was founded in 2009 with a mission to bridge the gap between software-as-a-service (SAAS) based marketing software and full-service marketing firms. Madwire’s founders had a great passion for small business and knew that digital presence was lacking in the SMB space – as I mentioned before, it’s something that’s deeply important to me personally too.

We set out to help small business grow, and with that mission in mind, Madwire grew and became both a software-and-service-hybrid (SaSH), offering world-class digital marketing software and professional marketing services through a single integrated platform. That is when Marketing 360® was born. Our technology to date has everything a small to medium sized business needs from email automation, CRM, lead management, content marketing, inbound marketing, paid search management, and creative design services with our on-demand marketing team.

Intex Elyt E7

Intex Elyt E7 With 4020mAh Battery Launched in India

After the Intex Aqua Crystal Plus launch last month, the Indian smartphone manufacturer Intex has decided to launch yet another smartphone – this time expanding its Elyt series. The company has launched the Intex Elyt E7 smartphone in India, and has priced it at Rs. 7,999. The smartphone is exclusively available for purchase via Amazon India, and the big highlights are that it runs on the latest Android 7.0 Nougat OS, has a massive 4020mAh battery, and comes with a fingerprint scanner.

The Intex Elyt E7 has a sleek metal body, and is available in Gold colour. The fingerprint scanner is housed at the back right below the camera sensor. The speaker grille sits at the back too. The volume and power keys are situated on the right edge of the Intel Elyt E7; the Micro-USB port sits at the bottom edge, while the 3.5mm audio jack sits on the top edge corner of the device.

Intex Elyt E7 specifications
The Intex Elyt E7 smartphone features dual-SIM slots (Nano + Nano/ Hybrid). It features a 5.2-inch HD (720×1280 pixels) IPS display with 282ppi pixel density and 16.7 millions colours support. The smartphone is powered by a 1.25GHz MediaTek MT6737V quad-core SoC paired with 3GB of RAM and Mali-T720 GPU. The Intex Elyt E7 packs 32GB of internal storage with the option to expand further using a microSD card slot (up to 128GB).
As for optics, the Intex Elyt E7 sports a 13-megapixel rear camera with f/2.2 aperture and LED flash support. There’s a 5-megapixel front-facing camera with f/2.2 aperture as well. The smartphone feeds on a 4020mAh Li-Polymer battery that claims to offer a talk time of 15-16 hours along with a standby time of more than 15 days. Connectivity options include 4G VoLTE support, USB OTG, FM Radio, GPS, Bluetooth, Wi-Fi Hotspot, and Wi-Fi connectivity. The dimensions of the Intex Elyt E7 are 140×71.2×7.4mm; and the smartphone weighs 156 grams. On board sensors include G-sensor, light sensor, and proximity sensor.

Commenting on the launch of Elyt E7, Nidhi Markanday, Director and Business Head, Intex Technologies said in a statement, “With Elyt E7, Intex has unveiled its latest tech marvel for year 2017, a symbol of style, strength, technology and performance for the ubiquitous users and the market. We constantly work towards providing all in one featured aspired by consumer packed in one device at pocket-friendly prices. We always strive to make our products a customer delight. We have further enriched our diverse product portfolio to stay ahead in time and made our offerings the best of all for our discerning consumers.”

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